A blog post over at the Harvard Publishing site led me to put together my own "golden rules for email." As follows: Rita's Golden Rules for email: 1. Meaningful subject lines that tell the reader… Read more »
Strategy Execution
Discovery Driven Planning: Good new book on Innovation
It’s always a welcome moment when a new perspective on innovation is offered from the folks over at Clayton Christensen’s Innosight consulting firm. They’ve just recently published a new book, The Innovator’s Guide to Growth… Read more »
Powerful use of symbolism by leaders of change
One of the most powerful levers for leaders to use in trying to create change is through symbolism. Symbols give meaning to activities that would otherwise lack emotion or conviction. I was thinking about this… Read more »
It’s hard to grow a socially unpopular core business
The Wall Street Journal yesterday reported that Altria had, after a three-year trial, pulled the plug on a whole line of Marlboro products intended to be safer for smokers than the conventional cigarettes. As the… Read more »
Overcoming resistance – Monsanto’s stealth strategy
In the book MarketBusters, we strongly encourage would-be growth companies to give some careful thought to the forces that might lead to delay or resistance as the new initiatives are rolled out. One of our… Read more »