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Rita McGrath

Author. Speaker. Consultant.

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Opportunities

July 12, 2010

Paying attention to unconventional “links” in a customers’ consumption chain

I've often encouraged executives to pay attention to the customers' complete consumption chain rather than focusing just on what they do, sell or make.  One of my colleagues forwarded me a fascinating article from the New… Read more »

Filed Under: Innovation, Opportunities, Strategy Execution

March 29, 2010

Six Sigma is Deadly for Innovation - But then I’ve said that before!

Every so often, doubtless in a doomed bid to make the whole process of growth and innovation more predictable, some bright spark comes up with the idea of trying to apply six-sigma quality controls to… Read more »

Filed Under: Growth Options / Real Options, Innovation, Opportunities

March 29, 2010

Six Sigma is Deadly for Innovation – But then I’ve said that before!

Every so often, doubtless in a doomed bid to make the whole process of growth and innovation more predictable, some bright spark comes up with the idea of trying to apply six-sigma quality controls to… Read more »

Filed Under: Growth Options / Real Options, Innovation, Opportunities

April 21, 2008

Jigsaw – creating a market for contact information

Anne Ferguson, my assistant, drew this one to my attention.  The company in question, Jigsaw, is trying to create a market for contact information, using a variant of the ‘free labor’ theme I’ve written about… Read more »

Filed Under: Innovation, Opportunities

March 28, 2008

Enraged customers will create opportunities in the wireless space

Business Week recently described the sad state of the art of wireless phone services in the United States.  Wireless companies, it seems, generate more customer complaints than any other industry.  Even more than airlines.  Wireless… Read more »

Filed Under: Opportunities

March 5, 2008

Social Trends among the younger generation – opportunities?

I was recently at the Microsoft Global Accounts Summit, which is a high level meeting for the company’s top customers.  Among the fascinating agenda items was a presentation by Robbie Bach, President of Microsoft’s entertainment… Read more »

Filed Under: Opportunities

January 15, 2008

Second order effects of sub prime about to land on insurance

Apparently “the insurance industry is bracing for an increase in arson among homeowners who see setting the house afire and collecting the insurance payment as an alternative to foreclosure”.  This according to the January 21… Read more »

Filed Under: Opportunities

January 4, 2008

Emerging Enrager – Too Many Unwanted Catalogs and other unsolicited outreach

BusinessWeek, in its December 31 year-end issue, reported on the activities of an activist website called “Catalog Choice” which promises to help people opt out of receiving unwanted catalogs.  Apparently, so many people are irritated… Read more »

Filed Under: Opportunities

October 17, 2007

GPS Technology to end car crashes

Wired magazine features an innovative use of new GPS technology that I thought could be the harbinger of all kinds of opportunities.  The system is called “StarChase Pursuit Management System” and it works like this: … Read more »

Filed Under: Opportunities

October 8, 2007

How one industry was nearly undermind by its own success – Cycling

Imagine, if you will, that your industry received global attention for many years, had a popular and charismatic heroic character for people to look up to, and sparked waves of interest and enthusiasm among all… Read more »

Filed Under: Opportunities

September 28, 2007

Opportunity Idea:  A financial product that would help those crippled by credit card debt

People that owe a lot of money on credit card balances would just love to have a lower-interest loan that would help them get that monkey off their backs.  WIth some people getting hit by… Read more »

Filed Under: Opportunities

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