I’ve just two days ago returned from a visit to Japan, where I met with people from an incredible diversity of companies while giving talks and directing the Columbia Business School Program “Creating Strategy”. Although… Read more »
Thought Sparks
Where Japan’s new growth could come from
I’ve just two days ago returned from a visit to Japan, where I met with people from an incredible diversity of companies while giving talks and directing the Columbia Business School Program “Creating Strategy”. Although… Read more »
Websense tames the Wild West of the Internet for Profit
Websense (WBSN), a software company, has hit a sweet spot for growth by making products that allow employers to optimize their people’s use of the Web. Some interesting data from the company’s web site (http://www.websense.com):… Read more »
Radical Surgery gives Renault a MarketBuster
In late 2004, Renault launched a new car, the ‘no frills’ Logan, which exemplifies how eliminating complexity can provide a powerful engine for growth. The stripped down cars offer roomy, basic transportation, and that’s it… Read more »
Market Busters Lead Article in Harvard Business School “Working Knowledge”
The lead article in the April 4, 2005 edition of Working Knowledge, a publication of Harvard Business School, entitled Mapping Out Your Market Busters features an excerpt from Market Busters. For the entire article, click… Read more »
Market Busters Lead Article in Harvard Business School “Working Knowledge”
The lead article in the April 4, 2005 edition of Working Knowledge, a publication of Harvard Business School, entitled Mapping Out Your Market Busters features an excerpt from Market Busters. For the entire article, click… Read more »
Praise for Discovery-Driven Planning
In a talk to attendees of the Medical Devices Executive Summit in San Francisco a few weeks ago, Barry Allen, Entrepreneur in Residence for VC firm, Ventures West Management, was quoted by BioWorld magazine as… Read more »
Harvard Business Online | MarketBusting: Strategies for Exceptional Business Growth
Article reprint available through Harvard Business Online. Order the article today and get your copy in PDF format, hard copy or order your reprint permission. Description: If company leaders were granted a single wish, it… Read more »