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Rita McGrath

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Archives for 2008

February 6, 2008

Rita McGrath quoted in UK article “Scholars raise concerns over business school ‘theory fetish’ ”

Rita McGrath’s Academy of Management article was quoted in the Times Higher Education UK article about the relevancy of Business Schools: “Humiliating though it may be, there is a reason that stories about mice who… Read more »

Filed Under: News Archives

February 6, 2008

Rita McGrath quoted in UK article “Scholars raise concerns over business school ‘theory fetish’ ”

Rita McGrath’s Academy of Management article was quoted in the Times Higher Education UK article about the relevancy of Business Schools: “Humiliating though it may be, there is a reason that stories about mice who… Read more »

Filed Under: News Archives

February 6, 2008

Discovery Driven Planning makes the intuitions of entrepreneurs explicit

Browsing through this month’s edition of Inc. magazine, I came across a column by Norm Brodsky on the advice he gave to a young entrepreneur.  The guy’s business concept was interesting.  He imports dirt from… Read more »

Filed Under: Business Start Ups / Entrepreneurship, Discovery Driven Planning

February 6, 2008

Discovery Driven Planning:  Identifying Key Metrics

The skeleton of a discovery driven plan has to do with the key metrics that you use to make assumptions, and which drive the relationships among the elements featured in your plan.  It is often… Read more »

Filed Under: Discovery Driven Planning

February 6, 2008

Discovery Driven Planning: Getting started and a dog-walking example

To develop a discovery driven plan, you’ll proceed through five interlinked steps.  These are: Start with a compelling outcome – meaning, know what would make the investment worthwhile Benchmark your ideas against market demand and… Read more »

Filed Under: Discovery Driven Planning

February 6, 2008

Discovery Driven Planning: Getting started and a dog-walking example

To develop a discovery driven plan, you’ll proceed through five interlinked steps.  These are: Start with a compelling outcome – meaning, know what would make the investment worthwhile Benchmark your ideas against market demand and… Read more »

Filed Under: Discovery Driven Planning

February 6, 2008

Discovery Driven Planning:  Different from conventional planning

Discovery Driven Planning was developed because years of research showed that companies using conventional planning methods to invest in new opportunities were systematically failing.  When we researched the reasons, we found that conventional planning leads… Read more »

Filed Under: Discovery Driven Planning

February 4, 2008

The case against case studies

In a terrific article which just came out in the February 4, 2008 edition of Business Week, author Geoff Gloeckler describes how Columbia Business School is getting away from conventional case studies, instead using ‘decision… Read more »

Filed Under: Uncategorized

February 4, 2008

Business School Rankings:  Hungry for Lists?

Anyone who enjoys watching the various business schools get sliced and diced by reviewers will get a kick out of the Financial Times report on business school rankings.  Absolutely no shortage of lists in their… Read more »

Filed Under: Academic Concerns

January 30, 2008

The Despair of Entrepreneurship Professors are perennially popular but doomed business ideas

One of the most dreaded aspects of being an entrepreneurship professor are the hundreds of times that students will come up with the same – bad – business concept when tasked with building businesses of… Read more »

Filed Under: Business Start Ups / Entrepreneurship, Discovery Driven Planning

January 29, 2008

Tricks of the mind – and why proofreaders have such a difficult time

Sent to me by my brother, with observations from my mom that the power of the human mind to capture information is quite remarkable.  It also helps us understand why good proofreading is so difficult. … Read more »

Filed Under: Fun

January 28, 2008

MarketBusters out in Russian!

We’re very pleased that MarketBusters has now been translated into many languages – including Japanese, Chinese (3 versions!), Thai, Portugese and others.  The latest (at least I think) is a version in Russian, which arrived… Read more »

Filed Under: Uncategorized

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