Professors McGrath and MacMillan have received word that Market Busters has been listed on Best Business Books for 2005 in the category of Strategy. To read the complete list, Download file
News Archives
MarketBusters—One of Best Business & Strategy Books 2005
Professors McGrath and MacMillan have received word that Market Busters has been listed on Best Business Books for 2005 in the category of Strategy. To read the complete list, Download file
Holden Advisors recommends Market Busters
Dr. Reed Holden has put Market Busters on his Recommended Reading list. To read his comments, click here.
Market Busters reviewed by Albu Consulting
Albu Consulting of Stamford, CT reviews Market Busters in their newsletter. For the full text, click here.
Rita McGrath quoted re: globalization…
Rita McGrath has been quoted in a Newsday article on the subject of globalization. For the full article, click here.
Rita McGrath and Ian MacMillan Article at InformIt.com
Ian C. Macmillan, Director of Wharton’s Sol C. Snider Entrepreneurial Research Center, and Columbia University’s Rita Gunther McGrath suggest that success in today’s globally competitive technology market is not fueled by simply throwing more money… Read more »
Rita McGrath at Forbes.com
Rita McGrath has been quoted in a Forbes.com issue entitled Selecting a Mobile Service Operator. For the full story, click here
Rita McGrath at TechWorld.com
Rita McGrath has been quoted in the November 8, 2005 article entitled Data vs. Voice Conflict Intensifies. To read the entire article, click here
President of APEX is reading Market Busters
Jim Arnold, President of APEX Analytix named Market Busters as being on his business reading material list in an interview by LocalTechWire.com. “The latest books I will be tackling are a few that Bill Gates… Read more »
Market Busters Finnish Book Launch
On September 8, 2005, Market Busters launched in Finland while Rita McGrath was in Finland teaching a workshop. Many thanks to Jussi Rissanen of Kanslia for his efforts in planning the successful event. Rita McGrath… Read more »
Market Busters Goes International!
Some translated editions are already available; others will be available very soon. Published… Spanish by Gestion Korean by Sejong Polish by Helion Coming soon… Simplified Chinese by Commercial Press, March 2006 Complex Chinese by CommonWealth… Read more »
Market Busters Cocktail Party: Academy of Management 2005 Conference, Hawaii
Rita McGrath and Ian MacMillan have returned from the Annual Academy of Management Conference in Honolulu where they hosted a cocktail party in honor of launching Market Busters. Max Boisot, Rita McGrath Melinda Merino, Raymond… Read more »