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Rita McGrath

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News Archives

January 21, 2006

Rita McGrath cited re WiMax Technologies,,,

“To be sure, there is a capitalistic, not an altruistic, element behind all the interest in the standards-setting. “Those who favor interoperable standards are those who sell hardware — or those who can conceive of… Read more »

Filed Under: News Archives

January 21, 2006

Rita McGrath cited re Starting a Business…

Another way to hit on a great idea: Take note of the obvious problems you encounter in everyday life. Not enough people allow an idea to permeate their psyche, even if it’s staring them in… Read more »

Filed Under: News Archives

January 21, 2006

Rita McGrath cited re Starting a Business…

Another way to hit on a great idea: Take note of the obvious problems you encounter in everyday life. Not enough people allow an idea to permeate their psyche, even if it’s staring them in… Read more »

Filed Under: News Archives

January 20, 2006

Rita McGrath co-authors MarketBusting Seed World Article

Professors Rita McGrath of Columbia and Jay Akridge of Purdue co-authored an article on the application of MarketBusters in agriculture for the December 2005 edition of Seed World. To read the article, click here.

Filed Under: News Archives

January 20, 2006

Rita McGrath co-authors MarketBusting Seed World Article

Professors Rita McGrath of Columbia and Jay Akridge of Purdue co-authored an article on the application of MarketBusters in agriculture for the December 2005 edition of Seed World. To read the article, click here.

Filed Under: News Archives

January 19, 2006

Rita McGrath cited re Speakers from Other Industries…

The January 2006 Alaska Airlines In-Flight magazine quotes Rita in an article entitled Outside the Box: Speakers from other industries give meetings a fresh perspective. To read the entire article, Download file

Filed Under: News Archives

January 19, 2006

Rita McGrath cited re Speakers from Other Industries…

The January 2006 Alaska Airlines In-Flight magazine quotes Rita in an article entitled Outside the Box: Speakers from other industries give meetings a fresh perspective. To read the entire article, Download file

Filed Under: News Archives

January 19, 2006

Rita McGrath cited re Myth Busters…

Rita McGrath was quoted in American Airlines’ American Way magazine in an Myth Busters: Truth or Consequences. To read the entire article. To read the article, click here.

Filed Under: News Archives

January 19, 2006

Rita McGrath cited re Myth Busters…

Rita McGrath was quoted in American Airlines’ American Way magazine in an Myth Busters: Truth or Consequences. To read the entire article. To read the article, click here.

Filed Under: News Archives

January 11, 2006

Rita McGrath cited re Doing Business in China…

Rita McGrath is quoted in the January 2006 edition of CMO Magazine, a resource for marketing executives, in an article entitled It’s Not What You Know…about business relationships in China. To read more, click here.

Filed Under: News Archives

January 11, 2006

Rita McGrath cited re Doing Business in China…

Rita McGrath is quoted in the January 2006 edition of CMO Magazine, a resource for marketing executives, in an article entitled It’s Not What You Know…about business relationships in China. To read more, click here.

Filed Under: News Archives

December 8, 2005

Market Busters Authors in Japan

Professors Rita McGrath and Ian MacMillan have returned from Japan where they led a senior level strategy seminar for JBIC (Japan Bank for International Cooperation). Read more at Author’s Blog. Here are some pictures from… Read more »

Filed Under: News Archives

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