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Rita McGrath

Author. Speaker. Consultant.

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News Archives

April 13, 2011

Failing toward Success at Google

In the latest Harvard Business Review, I made the argument that failures can be useful in that they teach us where our assumptions are wrong, expose dead ends, and generally can give us something of… Read more »

Filed Under: News Archives

April 8, 2011

Humanities Graduates Bring …well…Humanity to Bear at Work

I thought this extremely thought provoking blog post by fellow Harvard Blogger Tony Golsby-Smith  was a great reminder that although analytical tools and frameworks can help solve certain kinds of problems, they are hopeless facing other situations…. Read more »

Filed Under: News Archives, Strategy Execution

April 6, 2011

Rita McGrath quoted in Variety!

In a post at Variety.com entitled Fear of failure stifles biz innovation, Rita McGrath is quoted: “Executives hide mistakes or pretend the mistakes were always part of the master plan,” writes Rita Gunther McGrath. “Failures… Read more »

Filed Under: News Archives

April 6, 2011

Three Ways to Prioritize a Long List of Ideas

Scott Anthony’s post at Bloomberg.com on prioritizing mentions Rita McGrath: “I generally subscribe to the teaching of Rita McGrath: imagine success, and then ask what would need to be true for success to happen. For… Read more »

Filed Under: News Archives

March 20, 2011

T-Mobile & AT&T!  Oops…just kidding around about the network thing, honest!

Apple has certainly inspired a lot of imitators. Among them a series of ads in the "I'm a Mac / You're a PC" vein basically insulting AT&T's network coverage.  Oops.  And worst of all, they can't even pull the ads… Read more »

Filed Under: Fun, News Archives, Strategy Execution

March 13, 2011

Rita McGrath speaks at Irish Management Institute’s BMC Symposium

On March 4, 2011, Rita McGrath was a guest speaker at the IMI’s BMC Symposium. Here is a link to photos of the event.

Filed Under: News Archives

March 13, 2011

Rita McGrath speaks at Irish Management Institute’s BMC Symposium

On March 4, 2011, Rita McGrath was a guest speaker at the IMI’s BMC Symposium. Here is a link to photos of the event.

Filed Under: News Archives

March 10, 2011

Rita McGrath interviewed while in Abu Dhabi

During her recent engagement in Abu Dhabi as a guest of Waha Capital, Rita McGrath was interviewed by on a Business Breakfast show. To listen to the interview, click here.

Filed Under: News Archives

February 17, 2011

Try, Adapt, Win Article by Michael Hugos

GrowthFactor.pdf“Business flops result from three big mistakes that companies make repeatedly, says Rita Gunther McGrath, associate professor at Columbia University Graduate School of Business. They accept untested assumptions about their new ventures as facts, they… Read more »

Filed Under: News Archives

February 14, 2011

GPS Tracks You—And You’re Happy About It

Rita McGrath’s Harvard Business Review post about Progressive Insurance’s innovative idea for charging each driver a fair premium is ready for prime time was re-posted by Bloomberg BusinessWeek here.

Filed Under: News Archives

February 14, 2011

GPS Tracks You—And You’re Happy About It

Rita McGrath’s Harvard Business Review post about Progressive Insurance’s innovative idea for charging each driver a fair premium is ready for prime time was re-posted by Bloomberg BusinessWeek here.

Filed Under: News Archives

January 31, 2011

The Confusing “Business Model” Construct

Rita McGrath’s contribution to Long Range Planning is mentioned in this OrganizationsandMarkets.com post.

Filed Under: News Archives

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Princeton, NJ 08543

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