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Rita McGrath

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Archives for 2012

July 23, 2012

Data-Driven Decision-Making vs. Discovery-Driven Planning

Brian Mathews’ Chronicle.com’s blog The Ubiquitous Librarian addresses discovery-driven planning in his article subtitled “don’t measure a butterfly using the metrics of a caterpillar.” “Discovery-driven planning, which requires managers to identify the assumptions upon which… Read more »

Filed Under: News Archives

July 12, 2012

Blackberry meets its shareholders…and Rita McGrath is quoted

Marketplace Business ran an item about Blackberry’s shareholder meeting and quoted Rita McGrath…”Rita McGrath teaches business strategy at Columbia. She also has a Blackberry, but called me from her iPhone. Which we agreed was symbolic… Read more »

Filed Under: News Archives

July 12, 2012

Blackberry meets its shareholders…and Rita McGrath is quoted

Marketplace Business ran an item about Blackberry’s shareholder meeting and quoted Rita McGrath…”Rita McGrath teaches business strategy at Columbia. She also has a Blackberry, but called me from her iPhone. Which we agreed was symbolic… Read more »

Filed Under: News Archives

July 2, 2012

Lessons from the discovery-driven planning approach

Christoph Papenfuss at The Performance Ideas blog discussed the Discovery-Driven planning approach at length: “A few weeks ago I researched ideas for improving current planning and forecasting approaches. I stumbled upon a methodology that I… Read more »

Filed Under: News Archives

June 28, 2012

Social Media Failures – and not the intelligent kind

Freelance writer Sandy Jones has been following some of my work on failure and sent along an interesting post on how companies can go horribly wrong on social media.  The stories are great  – unintended consequences,… Read more »

Filed Under: Uncategorized

June 27, 2012

PanicTank.com cites Discovery Driven Planning

Discovery-driven planning by Ian MacMillian and Rita McGrath: Ask yourself what assumptions have to prove true for you to be happy in the choice you are contemplating. Are you basing your position on extrinsic or… Read more »

Filed Under: News Archives

June 22, 2012

Lots going on at the Columbia Media Forum

One of the great things about being associated with a leading Business School is the wide range of activities and organizations that contribute to its vitality. I was reminded of this when reading the Columbia… Read more »

Filed Under: News Archives

June 15, 2012

Ruining the innovation process – no shortage of ideas!

My post over at HBR.org on how to ruin your innovation process seems to have struck a nerve.  Among other things, a whole host of people have offered their own lists of how to get… Read more »

Filed Under: Uncategorized

June 12, 2012

Want a job? First, the employer must like you

Rita McGrath was quoted in this Chicago Tribune article about employee likeability: “In general, empathy, connection, willingness to listen are all associated with likeability,” she summarizes. Gunther McGrath tells of a senior executive who received… Read more »

Filed Under: News Archives

June 12, 2012

Want job? First, employer must like you

Rita McGrath was quoted in this Chicago Tribune article about employee likeability: “In general, empathy, connection, willingness to listen are all associated with likeability,” she summarizes. Gunther McGrath tells of a senior executive who received… Read more »

Filed Under: News Archives

June 11, 2012

Fox Business Center quotes Rita McGrath re Effective Tips for Writing a Customer Survey

Fox Business News quoted Rita McGrath extensively in their article on Writing a Customer Survey: Your first step toward writing an effective customer survey should be to establish a clearly defined set of objectives, according… Read more »

Filed Under: News Archives

June 7, 2012

E-Commerce.com Quotes Rita McGrath—E-Windows to Throw Smartphone Market Wide Open

Rita McGrath commented on the impact of E-Windows on the Smartphone industry in which the “expected boost in Windows Phone 7 OS is clearly being fueled by Nokia’s decision to phase out Symbian as it… Read more »

Filed Under: News Archives

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