• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Valize
  • Subscribe
  • Contact
Rita McGrath Group

Rita McGrath

Author. Speaker. Consultant.

  • Home
  • Learn About Rita
  • Work with Rita
  • Rita’s Work
    • Podcast
    • Books
    • Videos
    • Articles
    • Press
  • Thought Sparks
  • Events

March 1, 2012

Rita McGrath cited in Business2Community blog

Recent research from the Columbia Business School concludes that fewer than 1% of large, publicly-traded companies deliver consistent growth over time. In fact, only 8% of nearly 5,000 companies studied achieved five percent growth or better two years running, and only 4% of companies managed the feat for five consecutive years. Sadly, a paltry ten (10) companies achieved growth of 5% or better for a decade.

How do the “growth outliers” do it? “On the one hand, they’re built for innovation,” says Rita Gunther McGrath, a Columbia professor and one of the study’s authors. “On the other hand, they’re extremely stable. Chief executives have come up through the company; strategy and organizational structure stay consistent for long stretches; client retention is unusually high; and the corporate culture is strong and unchanging.”

This new research aligns with our findings that the internal issues of alignment, focus, courage and consistency are critical to corporate success. Of course, if these things were easy to maintain every company would do so. Still, both this study and our own demonstrate that ignorance of the true drivers of corporate growth is still widespread. Steady gains come not merely as a result of brilliant strategy or amazing innovation, but a steady hand at the wheel and a strong culture behind it.

How does your company measure up on these critical metrics?

If you’d like a quick analysis, take a simple, confidential self-diagnosis here. If things aren’t firing on all cylinders at the moment, it may give you a sense as to why.

Filed Under: News Archives

Primary Sidebar

Previous Sparks

  • 2023
    • March
    • February
    • January
  • 2022
    • December
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2021
    • December
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2020
    • December
    • November
    • October
    • September
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2019
    • December
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2018
    • November
    • October
    • September
    • July
    • June
    • April
    • March
  • 2017
    • July
    • June
    • May
    • March
    • January
  • 2016
    • December
    • October
    • August
    • July
    • June
    • May
    • March
    • February
    • January
  • 2015
    • November
    • October
    • September
    • June
    • April
    • March
    • February
  • 2014
    • December
    • November
    • October
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2013
    • December
    • November
    • October
    • September
    • August
    • July
    • May
    • April
    • March
    • February
  • 2012
    • December
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2011
    • December
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2010
    • December
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2009
    • December
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2008
    • December
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2007
    • December
    • November
    • October
    • September
    • August
    • June
    • May
    • April
    • March
    • February
    • January
  • 2006
    • November
    • October
    • September
    • August
    • July
    • June
    • May
    • April
    • March
    • February
    • January
  • 2005
    • December
    • November
    • October
    • September
    • August
    • July
    • April
    • March

Topics

  • Academic Concerns
  • Articles
  • Business School
  • Business Start Ups / Entrepreneurship
  • Business Strategy
  • Careers
  • Case Studies and Applications
  • Checkpoints
  • Competition
  • Complexity
  • Customer insight
  • Digital
  • Discovery Driven Planning
  • Event Announcements
  • Executive Education
  • Friday Fireside Chat
  • Fun
  • Growth
  • Growth Options / Real Options
  • Individuals
  • Innovation
  • Innovation Flops
  • Innovation Maturity Scale
  • Insights and ideas
  • Jobs
  • Leadership
  • News Archives
  • Opportunities
  • Profitable Organic Growth
  • Reviews
  • Seeing Around Corners
  • Strategy Dynamics
  • Strategy Execution
  • Technology
  • Thought Sparks
  • Tools
  • Transient Advantage
  • Uncategorized
  • Valize
  • Videos
  • Women's leadership

Footer

For Subscribers

  • Opportunity Portfolio Toolkit
  • Seeing Around Corners Workshop Guide
  • Get Premium Content with Thought Sparks!

Connect with Rita

Rita McGrath Group
P.O. Box 7286
Princeton, NJ 08543

  • © Copyright 2004-2023 Rita McGrath Group. All Rights Reserved.
  • • Privacy Policy
  • Created with ✨ by Moxie Design Studios
This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish.Accept Reject Privacy Policy
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Scroll Up