Learning and Technology Specialist Erin Murphy at her Wharton School blog: “Once again, I found the ‘quizzing for context’ aspect of the Entrepreneruial Mindset by Ian MacMillan and Rita Gunther-McGrath to be an incredibly useful exercise for reducing the amount of uncertainty in a venture. The venture I have undertaken isn’t necessarily a business venture, but more of a venture into the world of Student (Technology) Experience. I tried to use some of the questions posited in Entrepreneurial Mindset to try to understand the experience of a student at a university (particularly a business university). Here are some of the questions I was asking myself…”