I was recently asked by a reporter to comment on the pros and cons of municipal Wi-Fi networks (which could also extend to Wi-Fi networks based in libraries and public schools, not to mention your… Read more »
Thought Sparks
Thought Sparks, the brainchild of Rita McGrath, are insightful actions, strategic ideas, actionable suggestions and innovative approaches that help organizations and leaders master the future with less fear and more confidence. New episodes of the Thought Sparks Podcast are released every other Tuesday at 11am Eastern. Prior to 2025, episodes of the Thought Sparks Podcast were known as Fireside Chats.
Coinstar continues to develop
We had a delightful note from Gretchen J. Marks of Coinstar, letting us know what one of the companies featured in MarketBusters has been up to. Here it is: Rita and Ian, Thank you for… Read more »
Empathy extension
OK, gentlemen, here’s a web site just for you! A new flower delivery service http://www.SaveMyAss.com which will remind you when it’s time to send a bouquet for a special occasion (or perhaps what you hope… Read more »
Dubai’s winning strategy
I’m just back from a most amazing visit to Dubai, where I learned a thing or two about how strategic a government can be. Dubai’s leaders have figured out how to make the place attractive… Read more »
Dubai’s winning strategy
I’m just back from a most amazing visit to Dubai, where I learned a thing or two about how strategic a government can be. Dubai’s leaders have figured out how to make the place attractive… Read more »
Market Busters Finnish Book Launch
On September 8, 2005, Market Busters launched in Finland while Rita McGrath was in Finland teaching a workshop. Many thanks to Jussi Rissanen of Kanslia for his efforts in planning the successful event. Rita McGrath… Read more »
Air Miles Protection - Second Order
Well, here’s one I’d never have thought of. I just got a note from American Express offering me airmiles protection. It turns out that some bright spark over there must have figured out that with… Read more »
Air Miles Protection – Second Order
Well, here’s one I’d never have thought of. I just got a note from American Express offering me airmiles protection. It turns out that some bright spark over there must have figured out that with… Read more »
Choosing a mobile phone plan small business
I made these suggestions in response to a reporters’ inquiry on picking a mobile phone for small business:First and foremost for a small business is coverage. Even today, most providers in the U.S. offer shockingly… Read more »
A Smarter Economy
Our colleague, Walter Derzko, an avid student of new business development, is writing a book about a major category of MarketBuster move, which occurs when seemingly ordinary products get ‘smart’. From things like leaves to… Read more »
iPhone for positioning?
Is Steve Jobs playing the options game? In our book ‘The Entrepreneurial Mindset’ we argued that uncertain ventures could be treated as the real asset equivalent of financial options, building on a lot of great… Read more »
Framing at HP
I read this excerpt from a story about Mark Hurd (new CEO of HP) with great interest. It reflects exactly the power of ‘framing’ which is setting forth the parameters for your future business, even… Read more »