The lead article in the April 4, 2005 edition of Working Knowledge, a publication of Harvard Business School, entitled Mapping Out Your Market Busters features an excerpt from Market Busters. For the entire article, click… Read more »
Thought Sparks
Market Busters Lead Article in Harvard Business School “Working Knowledge”
The lead article in the April 4, 2005 edition of Working Knowledge, a publication of Harvard Business School, entitled Mapping Out Your Market Busters features an excerpt from Market Busters. For the entire article, click… Read more »
Praise for Discovery-Driven Planning
In a talk to attendees of the Medical Devices Executive Summit in San Francisco a few weeks ago, Barry Allen, Entrepreneur in Residence for VC firm, Ventures West Management, was quoted by BioWorld magazine as… Read more »
Harvard Business Online | MarketBusting: Strategies for Exceptional Business Growth
Article reprint available through Harvard Business Online. Order the article today and get your copy in PDF format, hard copy or order your reprint permission. Description: If company leaders were granted a single wish, it… Read more »