I've often encouraged executives to pay attention to the customers' complete consumption chain rather than focusing just on what they do, sell or make. One of my colleagues forwarded me a fascinating article from the New… Read more »
Archives for July 2010
We do it because we really care – health insurers try empathy
I just love the American Public Radio Show, Marketplace, as a general rule. Every so often, though, they dig up a story that seems to just reflect the Zeitgeist in a most amazing way. Today… Read more »
We do it because we really care - health insurers try empathy
I just love the American Public Radio Show, Marketplace, as a general rule. Every so often, though, they dig up a story that seems to just reflect the Zeitgeist in a most amazing way. Today… Read more »
Rita McGrath spoke at CFO Core Concerns Conference
In late June, Rita McGrath spoke at the annual CFO Core Concerns Conference in Baltimore. Here is a review of her talk at the Rochester StartUps blog. “Rita McGrath, a professor at Columbia University, gave… Read more »