Learning and Technology Specialist Erin Murphy at her Wharton School blog: "Once again, I found the 'quizzing for context' aspect of the Entrepreneruial Mindset by Ian MacMillan and Rita Gunther-McGrath to be an incredibly useful exercise for reducing the amount of uncertainty in a venture. The venture I have undertaken isn't necessarily a business venture, but more of a venture into the world of Student (Technology) Experience. I tried to use some of the questions posited in Entrepreneurial Mindset to try to understand the experience of a student at a university (particularly a business university). Here are some of the questions I was asking myself..."
- Posted: Monday, February 01, 2010
latest blog entry
January 30, 2012:
Complementary webinar tomorrow (January 31) “How the Growth Outliers Do It”
Just back from Davos! Tomorrow, Columbia Executive Education will be hosting a complementary webinar on an article that is in this months' Harvard Business Review …
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events
December 12, 2011:
Center on Japanese Economy and Business Symposium with Square Enix, February 21, 2012
On February 21, 2012, Professor Rita McGrath will participate in a symposium sponsored by the Center on Japanese Economy and Business at Columbia Business School. It …
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endorsement
John Jung, Senior Vice President, Chief Information Officer, Alfa Group says...
Rita, I was privileged to be in attendance in Florida to hear your comments on Intelligent Failures. Your style is engaging and the material was presented …
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