Rita McGrath and Ian MacMillan wrote: “The depressing headlines are only the latest manifestation of a trend that has been long in the making: the encroachment of Schumpeter’s famous “gales of creative destruction” over what were once relatively stable, even mature, businesses.1 Unfortunately, leaders of many of today’s more mature organizations don’t have the right…
In Jeremy Dann’s interview: “In the newly released book Discovery-Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity, Columbia’s Rita Gunther McGrath and Wharton’s Ian MacMillan reveal some dangerous traps that companies pursuing new growth platforms must avoid. Over the last two weeks, we’ve heard McGrath’s views on the best ways to define…
March 27, 2009Businessweek online has featured Rita’s recent blog on the AIG bonuses and the way in which companies and leaders make symbolic mistakes. You’ll find the link here.
March 26, 2009Dan Schawbel interviewed Rita for his personal branding blog. Among the topics discussed were how small businesses can grow in these tough times, steps to take to reinforce a personal brand, and what mistakes are companies likely to be making now that they will regret later.
March 25, 2009Rita McGrath commented on a news story covered by APM Marketplace reporter Ashley Milne-Tyte about the lack of virtue in government using the tax code to express frustration with symbolic excess. You can link to her comments here.
Rita McGrath’s Harvard Business post on A Better Way to Cut Costs was featured at BusinessWeek.com as Recession Business Planning. To read the post, click here.
Jeremy Dann featured Discovery Driven Growth on his BNET blog posting.
Rita McGrath appeared in the NYT OpEd March 15, addressing the topic of the Merits of ParsimonyWhy Bad Times Nurture New Inventions.
Bill Fox, entrepreneur, of Ivy Motivation, LLC, lauded Discovery-Driven Planning in a Harvard Business publication, Harbus. “The best advice I have received was from my marketing professor, Ray Weaver, and the article Discovery-Driven Planning by McGrath and MacMillan. The basic advice was to get to action as early as possible in the planning process. A…
Successful entrepreneurs have a different approach — Inspired by the recent discussion with four entrepreneurs in the Wall Street Journal, Columbia Business School professor Rita McGrath contrasts the ways successful entrepreneurs approach the subject of business planning, compared to many people in the corporate world.